Constant Contact is one of the biggest players in the email marketing industry. With over 600,000 customers, it’s safe to say that Constant Contact is incredibly popular. Given how robust yet easy to use the platform is for small businesses, its popularity shouldn’t come as a surprise.
However, although Constant Contact is a highly regarded email marketing solution, it certainly isn’t the most affordable on the market. The platform starts at $20 a month and doesn’t offer a free version.
Fortunately, Constant Contact has many competitors that are 100% free. In this post, you can discover 8 of the best free Constant Contact alternatives.
Founded in 2010, MailerLite has over 1 million customers to its name. Its free plan offers a good amount of features, including:
- A subscriber limit of 1,000
- 12,000 emails per month
Like Constant Contact, MailerLite is an easy-to-use email marketing tool that’s great for small businesses. However, unlike Constant Contact, MailerLite has a generous free plan, and its monthly prices are considerably more competitive as well.
Its paid plan, called the ‘Premium Plan,’ has prices starting as low as $10 per month. This package increases your monthly subscriber limit and unlocks live chat support, email newsletter templates, auto resend, A/B split testing, and more.
However, what’s most notable about MailerLite’s free plan is that it’s very generous with its features. For instance, you get access to:
- Integrations like Shopify and WordPress
- You can create up to five landing pages
- Account management and email delivery features
- Email automation
- Mobile-friendly templates and a drag-and-drop editor
- 24/7 email support
- Embedded subscriber forms
Mailchimp’s free plan offers its subscribers:
- Up to 2,000 contacts across one audience
- 10,000 emails per month with a limit of 2,000 per day
Again, Mailchimp is aimed at marketers and smaller businesses. However, its most expensive paid plan has great features for larger organizations.
Mailchimp provides everything you need to reach the right audience, automate marketing, create better content, and use data to see what’s working and what isn’t. While the platform used to be just designed for email marketing, over the years it has become an all-in-one marketing solution by developing features such as e-commerce tools, and social media management to name just a few.
What’s striking about Mailchimp’s free plan is you can send emails to up to a whopping 2,000 contacts, which is way more contacts than many small businesses have in the first place. Its monthly email allowance is generous as well.
Other complimentary features include:
- Marketing tools, including landing page creation and opt-in forms
- Creative tools like email templates and Mailchimp’s Website Builder features
- A fully-fledged marketing CRM
This platform’s free plan offers its subscribers:
- Unlimited contacts
- You can send up to 300 emails a day
Like most other platforms on this list, Sendinblue also bills itself as a one-stop marketing software for small to medium-sized businesses.
Sendinblue’s free plan includes:
- A mobile-friendly drag and drop email editor
- Campaign success reports
- An email template library
- Real-time reporting
- Core API features
- Advanced audience segmentation
- Email & SMS marketing
- You can install a live chat window on your website to converse with website visitors in real-time.
- A fully-fledges sales CRM
- Access to an automation workflow editor
- Email support
It’s important to note that while Sendinblue’s free plan is great for those just starting out, the free version’s features are somewhat limited. Fortunately, if you are interested in trying a paid plan without committing to monthly billing, this email marketing platform has a great pay-as-you-go plan.
Moosend’s free plan grants subscribers:
- Unlimited emails
- Up to 1,000 subscribers
Moosend is another platform designed to simplify and automate your email marketing, whether you’re just starting out or a much larger enterprise. It sells itself on its responsive email newsletters and email campaigns, as well as marketing automation features.
This email marketing platform makes it easy to track your campaign’s success, schedule campaigns, and more. Other features worthy of mention are its email templates, intuitive drag-and-drop campaign editor, and Moosend’s campaign personalization feature.
Unlike Constant Contact, Moosend’s paid-for plans are much cheaper. Its paid version starts at $10 a month, compared to Constant Contact’s $20 monthly minimum.
Moosend’s free plan provides access to its core set of features – sign-up, subscription forms, and reporting and analytics tools. Overall, its free plan isn’t as generous as some other email marketing platforms in terms of features, but being able to send unlimited emails is undoubtedly a bonus.
AWeber’s free plan offers:
- Up to 500 subscribers
- You can send up to 3,000 emails a month
AWeber shares the same goals as all the other all-in-one marketing platforms: engaging and growing their audience. Founded in 1998, AWeber is now a market leader in the email marketing industry. To date, AWeber’s helped over one million customers grow their mailing list and boast award-winning 24/7 customer support.
AWeber’s core free features include:
- An easy-to-use drag and drop email editor
- Numerous email templates
- A landing page builder where you can create unlimited landing pages
- Email automation and segmentation
- Third-party integrations including Shopify, WooCommerce, and Google Analytics
- Sales tracking analytics
- eCommerce tools such as purchase tagging
- RSS to email
- Dynamic content
- AMP emails
- Thousands of professional images
While it’s fair to say that AWeber’s prices are lower than Constant Contact’s, AWeber’s free plan only allows for a maximum of 500 subscribers. Once you breach AWeber’s contact threshold, the paid plan’s pricing starts at $29 per month for more than 500 subscribers. Of course, like most email marketing tools, the more subscribers you have, the more you pay.
Related: AWeber vs MailerLite: Which is Better?
Omnisend allows its free subscribers to:
- Send 15,000 emails each month with a daily maximum of 2,000
- Manage unlimited subscribers
Omnisend’s primary focus is helping customers generate as many sales as possible and, as such, claims to offer users “way more than email campaigns.” Omnisend provides robust automation, popups and integrates with other marketing channels, including SMS messaging and push notifications.
Omnisend’s freemium package includes email segmentation, form creation, robust reporting, and one month’s worth of website tracking. Its email campaign feature and its in-built image editor allow you to create engaging email campaigns using pre-built templates and an intuitive drag-and-drop editor. Omnisend also makes it easy to generate discount coupon codes and use product content blocks inside your email content.
ConvertKit also has a free plan, and here customers can:
- Store a maximum of 1,000 subscribers
- Send unlimited emails
ConvertKit’s features are split into eight categories. We won’t dive into all of them here; instead, we’ll focus on ConverKit’s most notable hallmarks.
- Create landing pages and email sign up forms
- Use Convertkit’s email designer to create attractive email campaigns
- Create automations to send targeted and segmented content
- Access ConvertKit’s extensive suite of integrations, including Shopify
- Use ConvertKit’s marketing tools to create branded emails
There’s also a ‘ConvertKit Commerce’ feature that allows you to sell digital products without the need to create an over-complicated website.
However, with ConvertKit’s free plan you can’t use all of these features to their full potential. Nevertheless, with ConverKit’s free plan, you can:
- Create unlimited landing pages and forms
- Sell digital products and subscriptions
- Drive unlimited traffic to your site
- Connect a custom domain
- Benefit from email support
If you are interested in paid features, you will have to subscribe to ConvertKit Pro. This stand-out package is where users can access ConvertKit’s more advanced features, including a subscriber referral system and deliverability reporting.
Benchmark’s free plan customers can:
- Send 250 emails a month
- Manage unlimited contacts
Benchmark sells itself as an all-in-one sales and marketing tool. In common with all the platforms we’ve looked at today, its features center around customer relationship building, making sales, and attracting new prospects.
Benchmark enables you to build attractive emails using customizable templates, send automated marketing campaigns triggered by website and email engagement, and create landing pages. You can also utilize list builders, surveys and polls, generate reports, A/B test emails, and download and use Benchmark’s native integrations, including Shopify and WordPress.
Benchmark’s free customers can access its more basic features. Some of the more noteworthy free features include Lite marketing automation, simple lead generation, basic reporting, email white labeling, a dedicated IP address, and basic customer support (which impressively includes live chat and phone support).
We hope this article has opened your mind to some of the free Constant Contact alternatives available. If you’re running a small business with a limited subscriber list, many of these services might cover your needs entirely. Essential factors to consider are the types of emails you’re looking to send and how generous each plan might be with its allowances.
Of course, if you want advanced email marketing features, you will need to upgrade to paid plans to make the most of them. Usually, the paid plans allow for sophisticated automation, segmentation, and more detailed reports.