15 Local Landing Page Examples for Inspiration

Local landing pages are a critical component of a comprehensive digital marketing strategy for brick and mortar and service-based businesses.  Local pages are a highly effective way for you to attract prospective customers in your local area through SEO or through paid ads. A well-optimized landing page for each of your company’s locations can help your customers find your business, …

23 Author Landing Page Examples for Inspiration

Writing sensational books is obviously the most important goal of an author. However, marketing your work, as well as yourself as the author is also extremely important.  After all, it’s difficult to grow your readership if you don’t get your name out there.  With that in mind, it’s important to create an engaging author landing page for your work. A …

24+ Mind-blowing Email Newsletter Statistics

The digital marketing landscape is constantly changing. However, while the constant change makes the industry exciting, it also means you constantly need to be adapting your marketing strategy to keep up with the times as well.  But what about newsletters? Are email newsletters an effective way for companies to reach their audiences or is this just an outdated method? Since …

21 Newsletter Landing Page Examples for Inspiration

An email newsletter is an excellent way for you to keep your business top of mind for subscribers. By sending out well-crafted newsletters regularly, you can build trust with your audience and drive more sales as well.  However, the most engaging newsletter in the world won’t do your business much good if you don’t have an effective means of capturing …

Ecommerce Email Marketing Statistics You Need to Know

The eCommerce industry is a thriving one. According to Statista, eCommerce sales account for 14.1% of all retail sales worldwide. What’s more, Statista predicts that the eCommerce industry will see continued growth, with eCommerce sales reaching 22% of all retail sales by 2023.  And when it comes to driving sales, email marketing is one of the most effective approaches.  That …

Landing Page Hosting: Everything You Need to Know

If you are putting together a digital marketing plan for your company, chances are that you will need to use landing pages at some point. When that time comes, landing page hosting is a consideration that must be made.  Ultimately, there are multiple ways to host a landing page and numerous platforms you can use to do so. Choosing the …

40+ B2B Email Marketing Statistics That Might Surprise You

As long as technology evolves and marketing strategies shift over the years, there will always be naysayers that will claim that B2B email marketing is dead.  But it takes only one look at B2B email marketing statistics to see that this couldn’t be further from the truth.  Email marketing is still alive and well and it’s one of the most …

17 Podcast Landing Page Examples for Inspiration

You could have the greatest podcast in the world. However, if you aren’t doing effective marketing for your show, it may be difficult to grow your listener base at first.  Creating a compelling landing page for your podcast is an excellent first step. A landing page can help to educate your audience on what your show is about, collect email …

15 Kickstarter Prelaunch Landing Page Examples For Inspiration

Creating awareness for your product before you officially launch on Kickstarter is critical for the success of your new business. Effective marketing equates to crowdfunding success. Fortunately, with a compelling landing page, creating serious hype for your product shouldn’t be too much of a challenge. With a strong Kickstarter landing page, you can build anticipation for the launch date of …

Email Marketing vs Digital Marketing: A Plain English Explanation

Getting started with digital marketing can feel overwhelming. With little prior internet marketing experience, trying to wrap your head around the various digital marketing terminology is no easy task.   Given the popularity of email marketing, many businesses have questions regarding this marketing channel and how it relates to digital marketing as a whole.  Furthermore, many want to know what the …