With over 1.8 billion users worldwide, Gmail is one of the most popular email services. While Gmail is mainly used for personal communication, it can be a powerful marketing tool as well for small businesses. However, one of the most glaring downsides of using Gmail for email marketing is you cant design eye-catching email templates. This is where Mailchimp comes …
11 Reasons to use Email Marketing Services Instead of Gmail
Gmail is by far the most popular email services, and for good reason too. Not only is the user interface clean and easy to use, but Gmail connects with the other widely used tools in G Suite such as Google calendar and Google drive. Gmail is an extremely versatile tool… but what about using it for marketing purposes? Often, people …
15 Excellent Tools for Creating Lead Magnets
Lead magnets are without a doubt one of the most effective ways to generate leads. By incentivizing your prospects to opt-in to your email list by offering an enticing piece of content, you can skyrocket your conversions. However, there are dozens of ways you can create lead magnets. Moreover, there are hundreds of tools you can use to create this …
11 Lead Magnet Statistics That Might Surprise You
Most marketers will agree that lead magnets are a powerful way to capture leads. However, when many marketers put together their marketing campaigns, they often rely on their own intuition to determine what, where, and how they use lead magnets. Unfortunately, making decisions based on instinct doesn’t always make for the most effective marketing strategy. With limited resources, it’s important …
11 Ebook Lead Magnet Examples for Inspiration
Ebooks are without a doubt one of the most popular types of lead magnets. For good reason too. Not only do ebooks tend to have excellent conversion rates according to lead magnet statistics, but they are also easy to put together by repurposing and expanding upon existing blog content. However, there is no one best way to create this type …
6 Best Free Sales Funnel Builders
There are numerous software solutions that are extremely powerful for building and optimizing high-converting sales funnels. The only issue… is the price tag. Paid sales funnel software can be extremely expensive: some solutions can cost thousands of dollars yearly. Suffice to say that many marketers simply can’t justify investing that much for a marketing tool. After all, some marketers only …
Kartra for Ecommerce: The Complete Guide
Kartra is an extremely versatile tool and a wide variety of businesses benefit from the platform as a result. But is the platform worth investing in for ecommerce businesses specifically? After all, ecommerce platforms like Shopify are already extremely robust and feature-rich. It’s worth asking it makes sense to add Kartra to your tech stack. Ultimately, Kartra can be a …
11 Kartra Website Examples for Inspiration
After doing just a few minutes of research on Kartra you probably will have an idea of what the platform offers. Suffice to say that Kartra is certainly a powerful all-in-one tool. However, you may be curious to know what Kartra actually looks like in action. After all, without seeing a few examples of businesses using the platform, it can …
7 Free Tools that can Replace Kartra (when used together)
Kartra has many benefits. It’s great for centralizing your marketing tools under one platform and it’s quite robust. However, one of the tool’s biggest drawbacks for some… is the price. The most affordable plan is $99 dollars per month, and the plans become increasingly more expensive as you add more features. Suffice to say that for many small businesses, …
Ultimate Guide to using Kartra for Online Courses
While Kartra has many features, there are a few capabilities that really make the platform stand out of the crowd. Kartra’s ability to build online courses is one of them. The concept of an online course is nothing new. However, they have become an increasingly popular way for small businesses to sell educational material. From personal trainers to business consultants, …
