Google Cracks Down on AI-Generated Content: What Marketers Need to Know
Google has quietly updated its Search Quality Rater Guidelines (QRGs), and the changes are raising red flags for legal marketers. Pages filled with content generated using little effort or originality, especially content made with AI, are now at risk of being rated as “lowest quality” by Google’s human evaluators. This shift doesn’t mean AI is […]
AidaForm Review in 2025: Features, Pricing, Reviews & Alternatives
If you’re looking for a form builder that’s actually useful, not just another pretty UI with shallow features, AidaForm might be what you’ve been searching for. Whether it’s collecting leads, running customer surveys, or handling payments, this tool does a solid job without forcing you to wrestle with code or pay through the nose. This […]
What is TopicalMap.ai? The AI Tool Solving SEO Strategy Chaos
AnIf you’ve been in the trenches of SEO… manually building spreadsheets, clustering keywords, and trying to stitch together a strategy, you’ll understand exactly why TopcialMap.ai exists. This tool wasn’t created up in a boardroom. It was built by someone who got fed up with paying thousands for outsourced topical maps that could’ve been generated faster […]
What is Lovable AI? Everything You Need to Know
When we at Clicky Drip built thesantaco.co.uk, our AI gifting platform, it took months of planning, a decent chunk of money, and a whole lot of development time. That was just last year. Today, you could build something similar in minutes using a single prompt. That’s the promise of Lovable.Dev. If you’ve been wondering what […]
What Is Strikingly? A Complete Breakdown of This No-Code Website Builder
Let’s face it: building a website used to be a nightmare. You either had to hire a developer, learn to code, or waste hours buried in clunky menus and outdated templates. Most people have been there. That’s exactly where Strikingly steps in. It’s built for people who have something to share, sell, or showcase, but […]
Gen Z’s Love for Premium Content Goes Far Beyond TikTok
Forget the old idea that Gen Z only cares about TikTok clips and short YouTube videos. New findings from TheCurrent.com show a different picture: this generation is watching more long-form, premium content than anyone expected. From cinema to podcasts, streaming platforms to gaming, Gen Z is showing up, and advertisers are starting to notice. Gen […]
Formless by Typeform Brings A New Era of AI Form Builders
Formless by Typeform isn’t interested in patching up old-school forms. It’s here to scrap the whole thing and build something smarter. No dropdowns, no stiff grids, no more of that robotic “submit your info” energy. Just a proper back-and-forth between your user and a smart AI that actually listens. If your forms are sitting there […]
Meta Turns WhatsApp Into a Marketer’s Playground with AI, Ads, and Calls
Meta’s latest WhatsApp Business Platform update is one digital marketers shouldn’t ignore. Unveiled at the Conversations 2025 event in Miami, it rolls out a fresh wave of tools aimed squarely at making WhatsApp more than just a messaging app. It’s a serious move. With over two billion users already on the platform, Meta is now […]
Tailwind Review: A Strategic Look at This Pinterest and Instagram Scheduler
Tailwind is often marketed as a social media scheduler, but what sets it apart is how deeply it’s tailored for visual platforms: Pinterest, Instagram, and, to a lesser extent, Facebook. In this Tailwind review, we’ll look beyond surface features and explore how it actually fits into a broader marketing strategy. If you’re juggling multiple content […]
How Agentic AI in Marketing Is Changing the Way Work Gets Done
Agentic AI isn’t a passing trend or empty phrase. It’s already changing how marketing work actually gets done, quietly replacing manual steps, cutting through platform chaos, and reshaping what teams focus on. This shift isn’t being driven by flashier AI models or another wave of automation hype. It’s happening because of something far more foundational: […]