Email Marketing Tools

Although many businesses focus on marketing emails to catch the attention of customers, transactional emails are an excellent way to maintain a good relationship with your subscriber base. After all, transactional emails have a much better open rate than any other type of email. Simple emails triggered by a customers’ interaction with your website can be a highly effective way …

MailerLite is a somewhat unique email marketing tool in that it provides many useful features in addition to its core email marketing feature. Unbeknownst to many, MailerLite has a website builder that you can take advantage of. If you are a small business owner that is just getting into internet marketing and you don’t happen to have a website, MailerLite’s …

Although MailerLite is an excellent email marketing tool, for the most part, there are a few disadvantages to it. Like any marketing tool, there are always going to be drawbacks and limitations no matter what. However, if you are researching marketing tools, it is important to know if those drawbacks outweigh the benefits. After reading dozens of customer reviews and …

MailerLite and MailPoet (and other WordPress plugins) are both dependable email marketing tools that are extremely affordable. However, although these tools are similar in many ways, they are built for slightly different types of marketers. Depending on your budget and your marketing needs you might be better off working with one over the other. In this MailerLite vs. MailPoet guide, …

Everyone knows that just one email isn’t enough to build a relationship with your subscriber list. However, manually sending out a series of emails can be incredibly time-consuming. That’s where drip campaigns come into play. Strategic drip campaigns can be extremely effective for nurturing your email subscribers and ultimately generating more business for your company. MalerLite happens to be an …

MailerLite is one of the most popular email marketing tools today. The platform is designed to be extremely easy to use and it has all the necessary features for marketing to audiences large and small. However, it is important to know if it’s safe. In this day and age, it’s always good to do a bit of research to make …

Creating a good looking website can be a ton of work. Writing pages of content for your website, and configuring it to make it look good can take a long time and it isn’t easy to do. Paying someone to do these tasks can also be quite expensive as well.  If you are interested in building an email subscriber base …

Email marketing is one of the most effective ways in which you can do affiliate marketing. It costs next to nothing, and you can repeatedly promote offers directly in your subscriber’s inbox. However, it is no secret that many email marketing tools aren’t very supportive of affiliate marketing. Many are outright against it, while others are a bit vague in …

There are dozens of marketing tools out there that serve multiple purposes. Luckily for business owners, versatile marketing tools can make business much more organized. CRM happens to be one of the most important aspects of internet marketing. Naturally, when business owners and marketers look into MailerLite, they often ask if MailerLite has a CRM or if MailerLite can be …

There are many email marketing tools that are either free or have discounts for nonprofits. MailerLite happens to be one of them.   Having an affordable email marketing tool for your organization can make a world of difference when it comes to making sure your organization continues to run smoothly. Making sure that the email marketing tool is functional enough …